As with almost every aspect of our previous non-digital lives, the global pandemic has rapidly accelerated the changes ahead and if this wasn’t already apparent, the Oslo-based colonial has an amount of ~ 220 million Raised EUR 22 billion NOK) is another indicator of the already glowing European online food delivery sector

The round was jointly led by Softbank and Prosus, with Kinnevik now owning 21% of the company “Since our first investment in 2018, Karl and his team have impressed us with their shared focus on growth and efficiency and in their fulfillment operations Achieved world-class productivity We are pleased to have the world’s leading technology investors Softbank and Prosus as shareholders and look forward to working with them, “said Georgi Ganev, CEO of Kinnevik

Looking beyond the Norwegian borders, it is expected that the new funds will be used for expansion plans, starting with Finland A new fulfillment center is slated to open in Helsinki this year

Likewise, Kolonial is preparing the expansion into the German online grocery market with 220 million euros and is using this time and money to rename itself to Oda

As the saying goes, time is money and, as with many Scandinavian things, efficiency is one of the keys to Oda’s success. The company reports on its 212 UPH (units processed per hour worked in the warehouse) compared to 169 UPH UK’s leading online grocer, all attributed to the Nordic philosophy of employee wellbeing and commitment to sustainability

Oda

World news – FI – Norway’s online grocer Kolonial receives 220 million euros and is renamed Oda – TechEU

Source: https://tech.eu/brief/norways-online-grocer-kolonial-bags-e220-million-rebrands-as-oda/